The speed at which content reaches the top of search results directly depends on how “alive” your Reddit thread looks. Using this case from the SEO services niche, we show how proper audience warm-up turns an ordinary question into a powerful traffic magnet.
Client
SEO, link building, outsourced marketing services (global market).
Goal
Visibility in Google for commercial SEO queries without aggressive advertising and without expensive boosting of every single comment.
Task
Bring outsourced link building services to the top of search results in the shortest possible time, using Reddit as the primary leverage.
- Location: Global (US / UK / CA)
- Platform: Reddit, r/seogrowth
Common myth
Ranking requires a long period of “warming up” a thread. Our experience proves the opposite: speed depends on discussion intensity, and rankings are driven not by budget, but by the quality and dynamics of the conversation.
If an active discussion starts immediately under a thread, Reddit and Google algorithms pick it up almost instantly. Our case showed that the minimum threshold for a post “boost” is around 10 comments. This is the volume that signals to the system: “This is interesting, it should rank higher.” Over time, the number of keywords the post ranks for only grows, covering more and more LSI queries.
Strategy
We didn’t try to reinvent the wheel or build a complex manipulative setup. Everything was much simpler and more pragmatic. Like our competitors, we understand the value of visibility in “TOP”, “BEST”, and similar discussion feeds. So we launched a thread in r/seogrowth with a practical question: how to outsource link building intelligently.
We selected a specific keyword that was important for our own promotion. Given how competitive the link building niche is, this query was predictably relevant to many other users as well.
Next, we warmed up the discussion to the ≈10-comment threshold. Instead of expensive “expert” posts, we used lightweight $10 replies that naturally supported the dialogue and enriched the thread with semantic depth.
There was no rigid strategy here — high competition in the niche did most of the work. Once we provided the right question and a minimal boost, the topic became genuinely interesting to the community, because this pain point is familiar to every SEO specialist.
Result
The post started ranking almost immediately after active discussion appeared. Over time, the number of keywords in the TOP grew organically — without any additional interventions. A single thread began covering several commercial and semi-commercial queries in the SEO niche simultaneously.
Overall, the thread reached TOP-10 positions in Google for high-volume commercial queries, including outsource link building and link building outsourcing.
Why it worked
Reddit gets indexed very quickly when there is real interaction under a post. Google “reads” not only the post itself, but also the comments as part of the document. Reaching an activity threshold is more important than the number or cost of comments. Semantic relevance accumulates over time, even without constant boosting.
Conclusion
To get a Reddit thread into the TOP, you don’t need to overpay for every comment. An interesting topic, the right semantics, and minimal but well-planned warm-up are enough. A discussion works as an SEO asset that only gains strength over time.
